The Basics
What is Lucky Ant?What do businesses need money for?
How does Lucky Ant work?
Didn’t you use to feature only one business at a time?
Where are you based?
Projects
What kind of small businesses can I help fund?How do I find projects I ma y be interested in?
How much are these businesses looking to raise?
What happens if the goal isn’t reached?
What's the deal with milestones?
How much do I have to pledge?
Am I charged as soon as I pledge?
When do I get my voucher?
Can I withdraw a pledge?
Rewards
What happens once I’ve helped fund a project?Why should I pledge?
What kind of perks are we talking about?
Do I ever get money back?
How do I redeem my reward?
When can I expect to redeem my rewards?
Are the businesses featured on Lucky Ant safe?
What happens if the business I’ve helped fund closes?
Getting onto Lucky Ant
Does Lucky Ant charge a commission?How can I propose a project in the Lucky Ant system?
Do I have to be in New York?
Can I suggest a businesse to Lucky Ant?
The Basics
What is Lucky Ant?
Lucky Ant is the first ever crowdfunding platform for local businesses. When small businesses in your community want to grow, Lucky Ant gives you the opportunity to help them. In exchange you get sweet deals and perks.
What do businesses need money for?
Businesses need money for many things, but at Lucky Ant we focus on a single project. Lucky Ant projects can be almost anything that will help a business grow. Businesses featured on Lucky Ant have raised money for new equipment, brand development, advertising campaigns, new staff, and even repairs after Hurricane Sandy.
How does Lucky Ant work?
Lucky Ant hosts many businesses in your neighborhood with a goal they need to raise. The business gets three weeks to get to their goal and you can help them get there by buying deals and perks. When the business reaches their goal, we charge everyone’s cards and you get your reward. If the goal isn’t reached before time runs out, nothing happens and no cards are charged.
Didn’t you use to feature only one business at a time?
Ya it turns out there were too many awesome businesses with too many awesome projects.
Where are you based?
Lucky Ant is proud to be a New Yorker. We are based in the beautiful Lower East Side Neighborhood, home of our personal favorites: Katz’s, the Sunshine Theater, and many other local legends.
Projects
What kind of small businesses can I help fund?
All businesses on Lucky Ant are retail Mom N’ Pop shops. Lucky Ant does not feature large corporations, franchises, or chains. Beyond that they can be almost anything. We’ve had restaurants, theatres, gyms, clothing stores, bakeries, and many more. We look forward to featuring many more!
How do I find projects I may be interested in?
All projects are grouped by neighborhood. We automatically start you off in your neighborhood, but if you’d like you can fund projects anywhere.
How much are these businesses looking to raise?
It depends on the project and what they need to buy, but the average is $10,000. Check the Project Goal to see what each business is looking to raise.
What happens if the goal isn’t reached?
If the goal isn’t reached, nothing happens. The business doesn’t get the funds, and you don’t get charged. It sucks, but sometimes it just wasn’t meant to be.
What's the deal with milestones?
Milestones are there to show you the business owners ambitions, but once the first milestone is reached the business will walk away with all the funds. That means all we have to do is get to the first milestone!
How much do I have to pledge?
Each business sets their rewards. Usually you can participate for as little as $5.
Am I charged as soon as I pledge?
NO, when you make a pledge we DO NOT charge your card. Your card is only charged once the project is funded. If the project does not reach its goal, you are not charged.
When do I get my voucher?
As soon as the project is over we'll send you a voucher. Our projects never go longer than 25 days, so it won't be long. Just sit tight.
Can I withdraw a pledge?
No, you cannot withdraw a pledge. Once you have promised your help, no backsies.
Rewards
What happens once I’ve helped fund a project?
When a project has been funded, the business will be in touch with you and send you updates on how the project is going.
Why should I pledge?
Well, we didn’t really expect you to give money away for free. When you pledge money towards a project, that business will give you perks in return.
What kind of perks are we talking about?
Businesses on Lucky Ant love to get creative so the perks can be all over the place. The simplest ones are discounts on products or services, but they can get really crazy. Some of our favorites we’ve heard so far: - “We’ll name a pizza after you” - “We’ll close down the restaurant for you and your date to have a - romantic dinner” - “Our chef will come to your house and cook you dinner”
Do I ever get money back?
No. This is not that kind of investment. There is no ROI (return on investment) in this game. We’ll leave that to the hedge funds.
How do I redeem my reward?
When the redemption date has arrived, you just go over to the store (or give them a call), show them your ID, and they will check that you are on their list. It’s as easy as that.
When can I expect to redeem my rewards?
Unless otherwise stated in the project FAQ all rewards are valid from the day after the project funds and for a period of 6 months.
Are the businesses featured on Lucky Ant safe?
Each business that we feature has gone through our vetting process. We know the business owners, and we only bring them to you if we trust them ourselves.
What happens if the business I’ve helped fund closes?
Unfortunately there’s a risk in any investment. Businesses close for many reasons. Lucky Ant makes an effort to verify that the businesses we work with are financially sound, but nothing is full proof.
Getting onto Lucky Ant
Does Lucky Ant charge a commission?
Yes, we do. Lucky Ant only charges a commission if you reach your goal. Once you've reached your goal, Lucky Ant charges 15% of funds raised. This includes credit card and processing fees.
How can I propose a project in the Lucky Ant system?
If you run a business and would like to be featured on Lucky Ant, please submit a project. We’d love to hear from you!
Do I have to be in New York?
No! Lucky Ant is now taking projects nationally! No matter where you are, we want to hear from you. If we think we can help, we will do everything we can.
Can I suggest a businesse to Lucky Ant?
If there is a businesses that you know of that needs our help, let us know through our contact form and we’ll get in touch with them.